This feels like the good old dotcom days: Adobe is buying a web analytics firm for $1.8 billion. Adobe said today it will acquire web analytics firm Ominture for $21.50 a share. That’s a 45 percent ...

Forrester kicked out a new Wave report that focuses on the best Web Analytics platforms offered today. Read on to see who made the cut, as well as where you can expect this market to move in the ...

Chartbeat, the real-time Web publishing analytics service, has added a few more investors to its previously announced $3 million funding round. The goal -- carve up a market dominated by Adobe's ...

According to Forrester's recent Wave report web analytics are key to understanding customers and delivering awesome digital experiences. Web analytics is the most "dominant digital intelligence (DI) ...

Learn how to use free website analytics tools for effective traffic monitoring, understand key metrics, and turn visitor data into actionable insights to grow your site.